How To Create Winning eBay Auction Descriptions
You’ve managed to get people to click onto your auction, now you must convince them to buy your product. eBay is a highly competitive environment. People that don’t do the ‘right’ things will fail. It’s harsh, but true.
This brief article shows you how to create listings that produce sales. I won’t pretend that this is a ‘secret’ winning formula, but I do say that to be successful you should be doing as many of the things below as possible.
Be descriptive.
eBay buyers absolutely hate vague descriptions. It creates a lack of trust between you and the buyer. If you think about it, it’s easy to see why. ebay doesn’t involve any face-to-face selling. Buyers don’t have the item right in front of them like they do in a shop. They must rely on the seller to provide them with an accurate description of the goods. Would you spend $100 on an item you knew very little about? I know I wouldn’t.
So be descriptive. How?
Include every point people might want to know.
If I were selling a pair of trousers for example, I’d at least include the waist size, leg length, material type, and condition of the trousers. Other important things to include in your auction description would be the make, model, or brand.
Point out any blemishes.
It’s easy to leave out from the description a minor mark on the item, or a slight blemish in the quality, but you absolutely MUST point out any defects. Buyers would much prefer that you were honest with them. If you do not point out any defects or blemishes the buyer will feel betrayed or ‘scammed’ and will most likely negatively impact your eBay feedback with negative comments.
Include photographs of the item.
People feel much more comfortable buying something that they can actually see. It helps to decrease the ‘barrier’ between you and the buyer. You’ll find it increases sales, and it’s extremely easy to do nowadays. If you don’t presently have a digital camera, you MUST get one now. You really don’t have to buy a professional one, a cheap camera from eBay will probably do the job just fine.
Use the HTML editor when listing.
When listing an item, eBay includes a little editor that allows you to create enhanced descriptions. For example, you can change the text colour, font size, or change the layout of your advert. Make sure you use it! It looks so much more appealing and professional to buyers than a mass of plain text. If you already use a more advanced text editor aside from the one provided by eBay then good for you! In that case, you’re clearly on the right track.
Include postage and packing charges
It sounds quite obvious, but many people forget to inform people how much it’ll cost them on top of the auction price to get the item shipped. As a buyer, if I can’t find this information then it sets the old alarm bells ringing. For all I know, you could be about to rip me off on postage. I wouldn’t be the first!
Be persuasive.
You’re trying to sell something to people here so make sure you do so! Why should I buy your item? Why shouldn’t I instead go to a rival eBay seller? What makes your item so special that I must place a bid right now?
About the Author
Chris Vendilli is an eBay PowerSeller and the founder of The 3 Rivers Auctions Company. Chris can show you How To Make Money On eBay starting today!
Visit: http://www.3riversauctions.com for more info!
Dallas woman attempts to buy $100 000 worth of iPhones
|
|
Trash to Cash-Episode 1-A Garage Sale Adventure w/Lynn Dralle (Your guide to buying & selling at online auctions like ebay & Yahoo.) [VHS] $2.99 Lynn Dralle is a 3rd generation antiques dealer. She is an eBay Power Seller who sells up to $20,000 a month at online auction. She is an award winning author and her books I Buy and I Sell will help you keep track of what you buy and what you sell at online auction. In this episode, follow Lynn Dralle from Garage Sale to Garage Sale as she buys a carload full of stuff. Some of these finds are… |
|
|
Trash to Cash-Episode 2-An Online Auction Adventure w/Lynn Dralle (Selling at online auctions like ebay, Yahoo) [VHS] $2.00 Lynn Dralle is a 3rd generation antiques dealer. She is an eBay Power Seller who sells up to $20,000 a month at online auction. She is an award winning author and her books I Buy and I Sell will help you keep track of what you buy and what you sell at online auction. In this episode, Lynn Dralle will put her garage sale finds up at online auction and show you her strategies for getting top doll… |
|
|
Trash to Cash Volumes 1 & 2 – with Lynn Dralle – A Garage Sale Adventure & An Online Auction Adventure (Your guide to buying & selling at online auctions like eBay and Yahoo) $9.95 Spend a day with Lynn Dralle, The Queen of Auctions, as she visits garage sales for items to sell on eBay. Then come along as she lists her items on eBay. You will learn as you watch someone who has spent years making finds and multiplying her money on eBay.In Episode One, A Garage Sale Adventure, follow Lynn from Garage Sale to Garage Sale as she buys a carload full of stuff. Some of these … |
|
|
Philips Norelco HQ9 SpeedXL Replacement Heads $24.12 Shave sharp and close. Renew for best results. To maintain the maximum performance from your Philips shaver, replace your shaving heads every 2 years. These replacement heads are for SmartTouch Xl models: 9190XL, 9170XL, 9170XLCC, 9160XL, and 9160XLCC Fits product type: HQ8100, HQ8140, HQ8142, HQ8150, HQ8160, HQ8170 C&C, HQ8174, HQ9100, HQ9140, HQ9160, HQ9170, HQ9190 C&C, HQ9190 GP 3 shaving heads… |
|
|
Apple iPad MD328LL/A (16GB, Wi-Fi, White) NEWEST MODEL $499.00 Pick up the iPad and suddenly, it’s clear. You’re actually touching your photos, reading a book, playing the piano. Nothing comes between you and what you love. To make that hands-on experience even better, they made the fundamental elements of iPad better – the display, the camera, the wireless connection. All of which makes the third-generation iPad capable of so much more than you ever imagined… |
|
|
Insten Universal World Wide Travel Charger Adapter Plug, White – by eForCity $0.01 NOTE: This charger adapter plug converts the power outlet only, it does NOT convert electrical output current and voltage. Please make sure your device carries a electrical converter when you travel to other countries with different electrical output. If your device requires a electrical converter, please pair up the original electrical converter with this world travel charger plug. For example: N… |
|
|
Dell Inspiron 14 i14RN-1364DBK Laptop with Inter Core i3-2330M 2.2Ghz, 4GB DDR3 Memory, 640GB Hard drive, Wifi-N, BlueTooth, USB 3.0, Windows 7 Home Premium $599.99 Wrapped in curvy edges and smooth lines, the Dell Inspiron 14R (model i14RN-1364DBK) seamlessly travels by your side without getting in your way. It features a 14-inch high-definition display and it weighs just over 5 pounds–perfect for taking along on your commute. The full-size, ergonomically designed keyboard gives your fingers plenty of space to stretch out and get comfortable. Full-size… |
|
|
Sprint HTC Evo 4g Android Cell Phone $273.00 Packed full of powerful mobile communication and multimedia features, the HTC EVO 4G has a large, vibrant 4.3 inch display and a built-in kickstand for easy viewing of videos–from Sprint TV programming to HD movies captured on the 8-megapixel auto-focus camera. It’s powered by a screaming fast 1 GHz Qualcomm Snapdragon processor and Google’s Android 2.1 operating system. With integrated Google te… |
|
|
Parrot AR.Drone Quadricopter Controlled by iPod touch, iPhone, iPad, and Android Devices (Orange/Blue) $249.00 The AR.Drone remote-control quadricopter is a groundbreaking device combining the best of many worlds, including modeling, video gaming, and augmented reality. The AR.Drone is remote-controlled by an iPhone and features a number of sensors, including a front camera, vertical camera, and an ultrasound altimeter. The AR.Drone can also be used in video games, such as AR.FlyingAce, a dogfight between … |
|
|
Parrot AR.Drone Quadricopter Controlled by iPod touch, iPhone, iPad, and Android Devices (Orange/Green) $234.99 The AR.Drone remote-control quadricopter is a groundbreaking device combining the best of many worlds, including modeling, video gaming, and augmented reality. The AR.Drone is remote-controlled by your device (see compatibility below) and features a number of sensors, including a front camera, vertical camera, and an ultrasound altimeter. The AR.Drone can also be used in video games, such as AR.Fl… |